Sanrio is continuing to celebrate their 50th Anniversary with a mobile pop-up shop tour.   It kicked off today in San Francisco.  By 11:20, there were several hundred people in line.  They had just started to take people in groups of 20.  Tomorrow’s shop opens at 11:30 on Pier 39 (recommend getting there early so you can stake out your spot in line).  The tee that I took a picture of is the tokidoki 50th Anniversary tribute tee.

The dates and cities for the rest of the tour are here.  A list of the limited edition items available is here.